++ Public Choice Award 2023 ➜ Vote Now! ++ Save the Date! 1 March 2023: Virtual Award Ceremony

++ Public Choice Award 2023 ➜ Vote Now! ++ Save the Date! 1 March 2023: Virtual Award Ceremony

Design

Beacon Interface Company Limited / Watcharapong Treerattanaphan, Taratorn Ruengvetpakdee, Pornkamol Prapapornvorakul, Paruj Phanthongdee, Krit Promubol, Phakthima Patumraj, Suthida Auttaphut, Yanenuch Puliwekhin, Pattaradanai Pakdee, Kawin Shanokprasith

Year

2022

Category

Product

Country

Thailand

»Mobile banking apps often mirror the features and interactions of traditional banking institutions. MAKE aims to empower its users by re-focusing financial exchange on money-sharing between family and friends. The service leverages a spatial rather than sequential organization to mirror inter-personal human networks. Its features aim to humanize the financial experience by leveraging a chat interface to track money sharing between connections, and by using names in place of long account numbers. With MAKE, the banking institution becomes a facilitator instead of a gatekeeper. The jury responded positively to the empowerment of users, and a paradigm shift achieved by a well-informed design.«

Jessie Kitchens

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